A word from our client...
“As a luxury fashion startup with a rapidly approaching launch date, we had a lot going on. Tara quickly helped us shape our key messaging and pitch decks so we could articulate our vision to investors, clients, PR agencies, and event hosts. She stepped in to mobilize us in a number of key areas and we continue to rely on her business and digital acumen to keep us moving forward. She’s been an invaluable partner for us.”
– Amy Noel Finley, CEO and Creative Director, Amy Noel Lifestyle
WORK PERFORMED
A startup luxury fashion and furniture company with the soul of California and the design influence of Europe. We partnered with Amy, the Board of Directors, and the rest of her team to define their overall position and messaging to the market. While still securing additional funding, ANL had a tight deadline to get to their launch date and in need of many foundational areas to be established as quickly as possible.
Services Provided:
- Developed key messaging for new luxury fashion and furniture line communications
- Provided content advisory and creation of investor pitch decks
- Developed startup assets: ANL Overview, Why ANL, Media Kit, Messaging Framework, Team Training
- Managed PR agency selection process
- Facilitated initial media coverage content coinciding with local events: Ranch and Coast Magazine