8 Powerful Reasons to Promote Your CSR Efforts

Early in December is International Volunteer Day (IVD), an observance designated by the United Nations back in 1985. Individuals and organizations promote their volunteer efforts at local, national, and international levels.

In my past role at a large IT services organization, we marked the occasion by spearheading a mass global volunteer week. This included all employees, their friends and families, and even clients. Groups created and participated in local programs and initiatives designed to make a strong impact on their local communities.

As we mobilized teams across the organization, we strongly encouraged the capturing and posting of stories and images to the employee portal so that we could all join in the experience as a global community. We also published collective summaries and results across social media platforms to share the great initiatives and to highlight the various charitable organizations they supported.

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